E*TRADE FINANCIAL
SOCIAL CONTENT
Despite E*TRADE’s lack of social presence, E*TRADE wanted to find a way to encourage young adults to start investing their money. A two-part series of chewable social content was created to debunk millennial myths and fears about investing their money.
Money Talk breaks down obnoxious financial jargon into the simplest terms that new investors could understand.
Horror Posters warn young investors of all the scary things that could happen if you don’t start taking control of your finances in a way that's easy to understand.
